2010 Lifetime Achievement Award Honoree:

Graham Mackay, Chief Executive, SABMiller plc

Keynote Speakers:
Massimo d'Amore, Chief Executive Officer, PepsiCo Americas Beverages
Peter H. Coors, Chairman, Molson Coors Brewing Company; Chairman, MillerCoors
John McDonnell, Chief Operating Officer, Patrón Spirits International AG
John M. Farrell, Vice President - Global Strategy, The Coca-Cola Company
Seth Goldman, President and TeaEO, Honest Tea

Other speakers include:

Michael C. Bellas
Chairman & Chief Executive Officer
Beverage Marketing Corporation
 

Gregg Billmeyer
Vice President, Trademark Brands
Anheuser-Busch, Inc.

Dr. Ihab Bishay
Director, Business Development and Application Innovation
Ajinomoto Food Ingredients LLC
Laura L. Clark
Marketing Director - Food & Beverage
Avery Dennison
Jeff Cioletti
Editor-in-Chief
Beverage World
Kevin Francella
Publisher
Beverage World
Kaumil S. Gajrawala
Executive Director
UBS Investment Bank
Marc Greenberg
Managing Director
Deutsche Bank Securities
Gary A. Hemphill
Managing Director & Chief Operating Officer, Information Services
Beverage Marketing Corporation

Travis Hollman
Founder & Chief Executive Officer
VIB Holdings LLC

Andrew Kaplan
Managing Editor
Beverage World
Kevin Lane Keller, Ph.D.
E. B. Osborn Professor of Marketing
The Tuck School of Business
Dartmouth College

Michael Kirban
Chief Executive Officer & Co-Founder
Vita Coco (All Market Inc.)

Carlos Laboy
Managing Director, Equity Research
Credit Suisse Securities (USA) LLC
Heather Landi
Senior Editor
Beverage World

Caroline Levy
Managing Director-Beverages/HPC
Calyon Securities (USA) Inc.

Eric McKay
Director of Communications
L. Knife & Son Companies

Dan Muenzer
Vice President of Marketing
Spear

Sarah Robb O'Hagan
Chief Marketing Officer
The Gatorade Company

Jack Owoc
Chief Executive Officer & Chief Scientific Officer
VPX/Redline

Kunur Patel
Reporter
Advertising Age

Alonso Prado
Marketing Manager-Cluster North America
Tetra Pak Inc., Marketing & Product Management
Courtney Reum
Managing Director
VeeV

Tony Smith
Vice-President of Global Marketing and Business Development
Closure Systems International (CSI)

Brian Sudano
Managing Director & Chief Operating Officer
BMC Strategic Associates

James R. Trebilcock
Executive Vice President — Marketing
Dr Pepper Snapple Group