Bullish for Beer


Miller's Adami

Miller Brewing President and CEO Norman Adami urged his beer marketing peers to join him in turning the tide of the stagnant US beer industry. Adami spoke at a time when the entire industry was buzzing about the results he has achieved thus far in Miller’s turnaround-in-progress.

He encouraged the segment’s key decision makers to implement strategies that will drive longterm growth in the market. “I believe that if we exercise truly wise leadership, we can look back on this time as the day when we showed the foresight and the vision to keep the American beer industry healthy and growing for decades to come.”