Conference Highlights

2006 Lifetime Achievement Award Recipient
	Peter H. Coors, Chairman, Coors Brewing Company; Vice Chairman, Molson Coors Brewing Company

Keynote Speakers
	Gary P. Fayard, Executive VP & CFO The Coca-Cola Company
	John Kennedy, General Manager – Innovation Diageo North America
	Rodney C. Sacks, Chairman & CEO Hansen Natural Corporation
	Patrick Stokes, President and Chief Executive Officer Anheuser-Busch Companies, Inc.
	Jim Turner, Principal JLT Beverages

Breakout Sessions

Delivering the essential information and thought-provoking analysis that have made them must-attend events for industry executives, the Beverage Forum Breakout Sessions focus on the key trends of 2006: alcoholic and non-alcoholic beverage trends, the significance of baby boomers becoming senior citizens and the latest developments and opportunities on-premise. Each registered participant will receive a comprehensive booklet packed with detailed market data and analysis from the respective sessions.

Arrangements for the 2006 Beverage Forum are being finalized. Please check again for the latest developments.